WHILE large paid metropolitan and regional daily newspapers are experiencing strong headwinds with their circulations, free newspapers such as The Adviser continue to grow.
To reach a broader readership and grow with the population, free newspapers in many cases such as The Adviser invest in circulation growth and distribution.
Since 1984, The Adviser has increased its circulation by a massive 94%.
The official Circulation Audit Bureau (CAB) figures recorded The Adviser circulation at 18,000 copies in 1984 and the latest CAB audited figures shows 34,932. This circulation figure is huge compared to many free newspapers with a similar population base as Shepparton.
The Adviser is the largest circulating newspaper in the Shepparton region with an estimated readership of 60,000 per week.
Businesses who are planning their next advertising campaign or budgets for 2011-12 could benefit enormously by using The Adviser, after all 34,932 households are receiving The Adviser in the letterbox each week.
If you would like more information, phone The Adviser on 03 5822 1522.