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Triple recognition for local news: The Adviser Finalist in VCPA Awards

TRIPLE THREAT... The Shepparton Adviser is pleased to share it has received three nominations for the upcoming Victorian Country Press Association Awards. The Adviser was honoured at the 2022 awards for its bridal publication, Best Day Ever, which claimed the top spot for 'Best Magazine / Special Publication' award. Photo: Deanne Jeffers

ANNOUNCED last week, The Shepparton Adviser has clinched three nominations at the 2024 Victorian Country Press Association (VCPA) awards. The Adviser is a finalist for ‘Overall Newspaper Excellence (Free)’ category, ‘Best Locally Produced Advertisement’, and ‘Best Commercial Feature’ for Positive Living & Ageing Well March/April 2024.

More than 30 publications from across the state have been included on the shortlist of finalists for the record-breaking 2024 VCPA annual awards night, to be held at the RACV Resort in Torquay on Friday, November 15.

TRIPLE THREAT… The Shepparton Adviser is pleased to share it has received three nominations for the upcoming Victorian Country Press Association Awards. The Adviser was honoured at the 2022 awards for its bridal publication, Best Day Ever, which claimed the top spot for ‘Best Magazine / Special Publication’ award. Photo: Deanne Jeffers

This year’s finalists are drawn from a record 536 entries received as part of a new-look VCPA awards night, with several new categories introduced.

VCPA chairman Jared Loughnan welcomed the announcement of shortlisted publications and said changes introduced by the awards committee for 2024 had been overwhelmingly endorsed by members, as excitement builds with just one month to go until the winners are announced.

“Our conference and awards night are a fitting celebration of the excellence that exists within regional and rural journalism. I congratulate everyone named on the shortlist in a year where there’s never been so many entries.

“This year’s conference has attracted international and nationally renowned speakers including International News Media Association CEO Earl Wilkinson, Age editor Patrick Elligett and Future Media founder and industry commentator Ricky Sutton.

“We also have Deakin University academic Kristy Hess, AAP chief executive and former Sydney Morning Herald editor Lisa Davies, Public Interest Journalism Initiative CEO Anna Draffin and training sessions with Google, Arthur Street Digital and Damian Morgan from Morgan Productions,” he said.

“It literally is an event with something for everyone in our industry.”

Bookings for the 2024 VCPA conference and awards night to be held on Friday, November 15 can be made via https://www.trybooking.com/events/landing/1207804

The Shepparton Adviser would like to thank the awards committee and congratulate all finalists.