Wednesday, November 11, 2026
Home Business News Ciavarella family expands to Echuca

Ciavarella family expands to Echuca

NEW STORE, SAME EXPERTISE... The team at Ciavarella's Betta Home Living in Kyabram, led by owners Dean and Michelle Ciavarella, is excited to announce the purchase of Echuca Betta, expanding their commitment to quality products, expert advice and exceptional customer service across the region. Pictured back row from left are Dean, Mick, Pat and Aaron. Front row from left are Michelle and Ally, while team member Lou is absent. Photo: Emma Harrop

THRILLED to announce a major new milestone, after four decades owning and operating Ciavarella’s Betta Home Living in Kyabram, Dean and Michelle Ciavarella are now the new proprietors of Echuca Betta, extending their expertise and dedicated customer care across two stores and communities.

Marking an exciting expansion for the Kyabram family business, Dean and Michelle are looking forward to bringing the personal service and strong customer relationships that are hallmarks of their business to Echuca.

While continuing to offer a full range of home appliances, electronics, furniture and bedding as well as a dedicated range of mobility aids and independent living products, all under one roof, Echuca Betta will retain its familiar name as it begins a new chapter under the ownership of a local family business.

NEW STORE, SAME EXPERTISE… The team at Ciavarella’s Betta Home Living in Kyabram, led by owners Dean and Michelle Ciavarella, is excited to announce the purchase of Echuca Betta, expanding their commitment to quality products, expert advice and exceptional customer service across the region. Pictured back row from left are Dean, Mick, Pat and Aaron. Front row from left are Michelle and Ally, while team member Lou is absent. Photo: Emma Harrop

For the Ciavarellas, the move is about more than expanding a business; it is an opportunity to become part of another regional community and build the same lasting relationships that have been so important to the success of their Kyabram operation.

“We’re looking forward to getting to know our Echuca customers and community and bringing the same friendly, personal service and family values that have been such a big part of our business over the years,” they said.

Over the years, Ciavarella’s Betta has grown alongside Kyabram, supplying whitegoods, furniture and bedding alongside its electrical services.

Throughout that growth, Dean said looking after customers has remained at the centre of the business.

“Our entire team works hard to provide the best service every time. We take our customers seriously, and I think that’s a big reason why we have grown as much as we have,” he said.

While Echuca represents a new adventure for the family, the expansion does not mean saying goodbye to Kyabram.

Ciavarella’s Betta Home Living will continue operating in Kyabram, allowing the family to maintain its longstanding connection with the town while establishing new relationships in Echuca.

Advertisement
Advertisement