Free CBD parking back from December 1

IN keeping with the spirit of COVID-19 recovery, Greater Shepparton City Council under delegated authority by the Executive Leadership Team, will once more facilitate complimentary timed parking for the CBD over the December-January holiday period.
According to many of the traders in the precinct, this relaxation had a great psychological effect on shoppers and traders alike when it was introduced last year.

Paul Lelliot, marketing director at Camera House said, “It is not that we saw higher trade figures but it was more about happy customers, people who were not under pressure to meet the time that they had paid for at the meter.”

The Greater Shepparton Chamber of Commerce and Industry has been campaigning for complimentary parking for several years, arguing it is one of the restrictive measures that has seen the decline of trade in the region. President of the Chamber, John Anderson said, “I welcome the Council’s continuation of the complimentary parking for this January-December period.

“Due to the success of it last year I know that it will be extremely popular and welcomed by all the people who come to the CBD.

“I would like to thank the Council for this decision and look forward to future negotiations for CBD parking in 2021.”

Timed complimentary parking will come into operation on December 1 and conclude on January 31, 2021. Visitors to the CBD are still obliged to comply with time limits or face a fine.