
THE old adage, ‘Use it or lose it’, rings true for many things, but when it comes to supporting small businesses and local enterprises, nothing could be more important.
With cost of living still one of the biggest concerns for households and more small businesses closing their doors, Christmas is the perfect time to spread festive cheer and back local businesses.
Shopping locally doesn’t just help keep small businesses afloat, it creates jobs, future-proofs small enterprises, and allows them to share their prosperity by sponsoring local clubs and charities and supporting fundraisers and other local ventures. It’s a true win-win!

According to the 2021 Census, Greater Shepparton has around 29,435 residents aged between 20 and 54. If every person in that age bracket spent just $60 locally, the economic impact would exceed $1.7M, directly benefitting local communities.
If just half that group spent $20 on Kris Kringle gifts at local stores, the flow-on effect would add nearly $300,000 to the local economy!
So, before you click ‘buy now’ on cheaper online products, consider the bigger picture: every dollar spent locally strengthens our local community and helps ensure these businesses thrive for years to come.
This Christmas, make a difference. Shop local, support your community, and keep the spirit of giving alive where it matters most. Visit your local stores or makers today.





